Music, Technology, Entrepreneurship
Overview:
The BA in Music with Music Industry Emphasis program at the University of North Carolina at Pembroke is a professional music degree with an innovative curriculum. It combines musical studies with a focus on technology and entrepreneurship. Our program is among the first of its kind to partner with Media Integration and Entrepreneurial Studies. This interdisciplinary synergy allows us to provide our students with the fundamental tools necessary to establish themselves, adapt, and succeed in a constantly changing industry.
Music:
The curriculum is centered on a broad study of the many elements of the modern music industry, including a historical tour of the recording industry and an intense study of recording techniques in Audio Production and Studio Techniques. Students receive significant experience performing in large and small group settings and can perform in many other ensembles in a wide variety of styles. The program features three tracks: Jazz, Songwriting, and Classical.
Technology:
Technological proficiency is imperative in the contemporary music industry. The Music Industry program has partnered with Media Integration Studies, a collaborative curriculum of music, graphic design, digital video, and animation that focuses on creating original digital content in a student-centered studio environment.
Entrepreneurship:
Three courses in Entrepreneurship are designed to stimulate entrepreneurial thinking and assist and support entrepreneurs in their new ventures. These courses provide a foundation for students to envision, grow, and sustain their future businesses. Studies culminate in the development of a viable business plan ready to be enacted. Upon graduating from UNCP, students will receive a Bachelor of Arts in Music with Music Industry Emphasis degree and a Certificate in Entrepreneurship.
** The University of North Carolina at Pembroke is NASM-accredited.
Curriculum:
Careers in the music industry are as diverse as the music itself. The UNCP Department of Music offers three tracks in the Music Business program designed to best aid students in pursuing their career goals.
Select a Track to View the Curriculum and Course Descriptions